Articles & Press Releases from our Newsroom

November 8, 2011

posted Nov 8, 2011, 3:54 PM by Bruce P. D'Sena   [ updated Apr 14, 2012, 12:26 AM ]

Read the press release at http://prlog.org/11718971
Author of “Cloud CIO Strategy” introduces new Cloud Computing Workshops with a difference

PR photo

First “open to public” event – an on-line Webinar is scheduled for December 6th, 2011 and full workshops to start early 2012. 

PRLog (Press Release) - Nov 08, 2011 - 
Building on the success of his book “Cloud CIO Strategy” published in June this year, Bruce D’Sena, the President of Innogist Holdings has launched a series of workshops and webinars along the same theme.

 According to D’Sena, what makes these workshops unique is that they are designed primarily for business leaders and practitioners. Strategic planning, organizational design for the Cloud & other management components are blended with essential technology/architectural elements and case studies to provide an end-to-end view of the current state of the Cloud ecosystem. 

 “What’s exciting about the Cloud is that it puts full control into the hands of the business stakeholders - so it’s important that we understand it and know how to use it properly. There has been much earlier hype about business driven IT models, but in reality the limitations of in-house IT asset and resources often got in the way. The Cloud removes these constraints and levels the playing field.” says D’Sena.

 “Current economic pressures will accelerate the adoption of Cloud solutions because their value proposition is simply too attractive to ignore. In turn, business output will accelerate and capabilities improve to the point where the shift itself will drive tremendous innovation and a period of revolutionary change.” he continues.

 “The traditional IT organization is a dying function. The average customer and business user are much savvier than a decade ago and the irony is that many IT teams today survive artificially, structured in ways that conflict with this natural evolution to the Cloud. Our goal at these workshops is to help our audience move away from a culture of self-sustenance to one of progress – which is what the essence of using technology should be all about.”

 Special focus tracks on topics such as Mobile Applications and Electronic Payments are available as part of each business workshop to suit specific needs. Despite the breadth of the material covered, each topic is delivered in a concise, cohesive and easy to understand format so that participating managers and working teams alike can take away ideas on which to act on right away.

To sign up for a Cloud CIO Strategy workshop or to learn more about covered topics, as well as for information on other services please visit http://www.cloudciostrategy.com. The book Cloud CIO Strategy is available in hardcover and paperback from Amazon, Barnes & Noble and other major retailers worldwide.


About Bruce P. D’Sena

Bruce is President of Innogist Holdings Inc., a privately held consultancy group. He has served on the senior leadership teams of Rogers Communications and Chatr Wireless among others, and was Chief Engineer with Thuraya - a $1.1 Billion Mobile Satellite venture. He has also co-founded technology startups and brings to the table over twenty years of global experience in the IT & Telecommunications industry.

June 22,2011

posted Jun 22, 2011, 10:29 AM by Bruce P. D'Sena   [ updated Apr 14, 2012, 12:26 AM ]


http://www.pr.com/press-release/333529
Bruce P. D’Sena, President of Innogist Holdings Inc. Releases New Book - “Cloud CIO Strategy”

CIO book provides visionary insights into why a Cloud based IT strategy should be the first choice for modern businesses.

Bruce P. D’Sena, President of Innogist Holdings Inc. Releases New Book  - “Cloud CIO Strategy”
Toronto, Canada, June 22, 2011 --(PR.com)-- “Today’s markets are all about velocity and differentiation. Businesses need to compete hyper-aggressively in a price driven environment that’s saturated with choices for the consumer,” says Bruce D’Sena, the author of Cloud CIO Strategy.

He continues, “Social networks, The Internet of Things, Wireless connectivity and the Cloud are just some of the disruptive forces dramatically changing the way consumers and businesses interact. Yet, despite technology’s progress, the chasm between what a business typically needs and the value that their IT department provides is widening. The fundamental approach to how businesses apply information technology as well as their operating culture needs to change.”

With regard to the pivotal transformation the book describes, D’Sena shares the following views:

“Cloudsourcing and the Cloud’s utility service models can bring simplicity, flexibility and speed to businesses, with significantly lower expenditures and a much better cost structure. But many companies approach this the wrong way and make things difficult for themselves. This is not an IT project, but a better approach to IT itself. To succeed, a Cloud strategy must be executed through partnerships that are properly matched, and must deliver incremental value to the business right from the start. Cloud CIO Strategy shows how this can be done.

“A traditional approach to IT is simply no longer relevant, and companies that rely completely on their internal IT infrastructure are putting themselves on a path to extinction. The knowledge and currency lag, ridiculously high expenditures and other management overheads will drive them to the ground. The social and product frameworks that drive consumer ecosystems are also transitioning to the Cloud, so companies that wait too long are just going to be left behind. The most dynamic new players are already taking advantage of opportunities that Cloud models provide, and getting ahead of the game.”

This book is meant to be an eye opener for business and technology executives, as well as for the investment and entrepreneurial community in general. Cloud CIO Strategy conveys a sense of urgency and provides the direction and tools to get started. Filled with ideas and examples, the book addresses Cloud concepts and their relevance to business strategy as well as their application in practice. Topics covered include Cloud fundamentals and architecture, the unique characteristics of utility computing and Cloudsourcing partnerships, organizational aspects, distribution of responsibilities, strategic planning, and many other insightful perspectives on leadership, transition and culture.

The book also includes an engrossing commentary on the Cloud’s confluence with disruptive areas like Wireless Payments and Augmented Reality, and their related impacts on online commerce.

Cloud CIO Strategy is available in hardcover and paperback from Lulu Press. For more information or to purchase a copy, please visit www.cloudciostrategy.com.

About Bruce P. D’Sena

Bruce is President of Innogist Holdings Inc., a privately held consultancy group. He has served on the senior leadership teams of Rogers Communications and Chatr Wireless among others, and was Chief Engineer with Thuraya - a $1.1 Billion Mobile Satellite venture. He has also co-founded technology startups and brings to the table over twenty years of global experience in the IT & Telecommunications industry. For more information please visit www.cloudciostrategy.com.

###
Contact Information
Innogist Holdings Inc.
1-647-977-4097
info@cloudciostrategy.com
www.cloudciostrategy.com

June 21, 2011

posted Jun 21, 2011, 8:49 AM by Bruce P. D'Sena   [ updated Apr 14, 2012, 12:27 AM ]


http://prlog.org/11552041


Bruce P. D’Sena Releases New Book - “Cloud CIO Strategy”

CIO book provides visionary insights into why a Cloud based IT strategy should be the first choice for modern businesses.

FOR IMMEDIATE RELEASE

PRLog (Press Release)Jun 21, 2011 – Toronto, ON - Today’s markets are all about velocity and differentiation. Businesses need to compete hyper-aggressively in a price driven environment that’s saturated with choices for the consumer.  In his new book Cloud CIO Strategy, Bruce D’Sena describes the pivotal transformation that’s required if companies want to keep up the pace and stay profitable.

Social networks, The Internet of Things, Wireless connectivity and the Cloud are just some of the disruptive forces dramatically changing the way consumers and businesses interact.  Yet, despite technology’s progress, the chasm between what a business typically needs and the value that their IT department provides is widening. The fundamental approach to how businesses apply information technology as well as their operating culture needs to change.

“Cloudsourcing and the Cloud’s utility service models can bring simplicity, flexibility and speed to businesses, with significantly lower expenditures and a much better cost structure,” says D’Sena. “But many companies approach this the wrong way and make things difficult for themselves. This is not an IT project, but a better approach to IT itself. To succeed, a Cloud strategy must be executed through partnerships that are properly matched, and must deliver incremental value to the business right from the start. Cloud CIO Strategy shows how this can be done.”

Traditional approaches are simply no longer relevant.  Companies that rely completely on their internal IT infrastructure are putting themselves on a path to certain extinction. The knowledge and currency lag, ridiculously high expenditures and other management overheads will drive them to the ground. The social and product frameworks that drive consumer ecosystems are also transitioning to the Cloud, so companies that wait too long are just going to be left behind. The most dynamic new players are already taking advantage of opportunities that Cloud models provide, and getting ahead of the game.

This book is meant to be an eye opener for business and technology executives, as well as for the investment and entrepreneurial community in general. Cloud CIO Strategy conveys a sense of urgency and provides the direction and tools to get started. Filled with ideas and examples, the book addresses Cloud concepts and their relevance to business strategy as well as their application in practice. Topics covered include Cloud fundamentals and architecture, the unique characteristics of utility computing and Cloudsourcing partnerships, organizational aspects, distribution of responsibilities, strategic planning, and many other insightful perspectives on leadership, transition and culture.

The book also includes an engrossing commentary on the Cloud’s confluence with disruptive areas like Wireless Payments and Augmented Reality, and their related impacts on online commerce.

Cloud CIO Strategy is available in hardcover and paperback from Lulu Press. For more information or to purchase a copy, please visit http://www.cloudciostrategy.com.


About Bruce P. D’Sena 

Bruce is President of Innogist Holdings Inc., a privately held consultancy group. He has served on the senior leadership teams of Rogers Communications and Chatr Wireless among others, and was Chief Engineer with Thuraya - a $1.1 Billion Mobile Satellite venture. He has also co-founded technology startups and brings to the table over twenty years of global experience in the IT & Telecommunications industry.





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